From April 11 to 12, the 2026 Perfect Pregnancy Festival Opening Week made its grand debut in Shanghai. BIBAbebe introduced its new premium flagship line, the Masterpiece Collection, offline for the first time—drawing more than 1,000 visitors and becoming one of the event’s most talked-about highlights.
Crowds gathered around the booth throughout the two-day event, while the C Queen Competition for Moms-to-Be brought confidence, energy and diverse expressions of motherhood to the stage.
Standing Behind Every Mother’s Moment
At this spring celebration created for Chinese mothers, BIBAbebe was reminded of where it truly belongs—not in front of the spotlight, but behind the stage, supporting every mother as she steps into her own moment.
BIBAbebe is a committed partner of the Perfect Pregnancy Festival. A great stage depends on dependable support behind the scenes. Rather than competing for attention, the brand contributes through professional product performance, helping free mothers from repetitive care routines so they can be fully present for the moments that matter to them.
The new Masterpiece Collection made its first offline appearance at the Shanghai event.
A Time Partner for Chinese Mothers
The Masterpiece Collection is built around three core benefits: powerful absorption and fast dryness, exceptional softness with a skin-friendly touch, and 360-degree leak protection. Together, they set a new benchmark for BIBAbebe’s premium diaper offering.
One diaper is designed to absorb the equivalent of up to ten wettings, while the surface is 50% softer than conventional materials. A close, comfortable fit helps prevent tightness and side leakage. These innovations are not intended to give mothers one more thing to think about; they are designed to reduce interruptions and return valuable time to them.
The 2026 C Queen Competition for Moms-to-Be celebrated confidence, vitality and the many dimensions of modern motherhood.
During the Shanghai event, BIBAbebe also witnessed the moving moments of the 2026 C Queen Competition for Moms-to-Be. The confidence, vitality and individuality of Chinese expectant mothers continue to inspire the brand’s product innovation and its understanding of modern motherhood.
“Not just a diaper brand, but a time partner for mothers.”
The Journey Continues
The Shanghai debut was only the beginning. BIBAbebe will continue to travel with the Perfect Pregnancy Festival, meeting more mothers face to face and inviting families to experience the softness and reassurance of the brand’s latest products.
ZHENGZHOU | WUXI | LANZHOU | CHENGDU | NANJING
KUNMING | GUANGZHOU | JINAN | SUZHOU
BIBAbebe · A TIME PARTNER FOR MOTHERS
BIBAbebe | BRAND NEWS
See You at the Next Stop
Panda 2.0 is ready for the road. Its breathable, cloud-like softness will be waiting for visitors to discover at every stop. BIBAbebe looks forward to meeting more families and sharing a care experience designed to bring mothers greater ease and more uninterrupted time.
The BIBAbebe team and the Masterpiece Collection at the Shanghai opening event.
BIBAbebe · TIME, UNINTERRUPTED